From Teenage Founder to Scaling a $250M Business: Dan Schiffman on Building, Exits, and Pivots
August 5, 2025
23mile
What does it take to scale a $250M business?
Dan Schiffman founded his first tech startup at 15, almost 25 years ago. Since then, he has been an instrumental part of multiple success stories, from a bootstrapped exit to scaling a VC-backed industry trailblazer. This episode unpacks the playbook of a founder who has truly seen it all.
Dan shares the story of his first major success, GFreely, an e-commerce startup he bootstrapped to over $1 million and sold in just over 3 years. He then contrasts that with his experience co-founding TVision, an MIT-born startup that has raised close to $70 million in funding to redefine how the TV and streaming industry is measured.
Dan also reflects on his time as a "transformation person," where he took on the challenge of scaling an existing business from $50 million to $250 million in just 18 months. He breaks down the crucial differences between starting from zero and executing at scale, offering a rare perspective on how his early ventures and time in banking laid the foundation for his success.
In this conversation, Dan unpacks the real meaning of 'hustle,' breaks down the strategic differences between bootstrapping and venture capital, and shares his counter-intuitive rules for building a company that’s destined for a major exit.
Agenda:
The Making of an Entrepreneur:
How taking apart the family computer led to his first tech venture at 15, almost 25 years ago.
The pivot from computer engineering to economics and how his banking career laid the foundation for his later successes.
The Founder's Playbook: Bootstrapped vs. VC
The Bootstrapped Exit: The story of GFreely, the e-commerce business he bootstrapped to over $1 million and sold in just over three years by taking massive action over a single weekend.
The VC-Backed Launch: The origin of TVision, the MIT-born trailblazer he co-founded which has raised over $70 million, and how pitching investors often led directly to their first customers.
The Verdict: Dan gives his direct opinion on which path he would choose today and why bootstrapping can lead to happier founders.
The Scaling & Exit Playbook:
His experience as a "transformation person," scaling a business from $50M to $250M in 18 months.
The critical difference between "grit" at the startup phase and "thoughtful, data-driven strategy" at the scaling phase.
A Counter-Intuitive Strategy: Dan explains why founders seeking an exit should choose a highly competitive market—because it proves there are buyers.
The Philosophy of Hustle:
How entrepreneurship can be summarized in one word: "Hustle."
The definition of hustle: Stop building presentations and "rent a van." He explains why taking direct, physical action is "day one of your business."
Memorable Quotes
"If you can bootstrap a business in a competitive space... and you can bootstrap it, do that. You will be so much happier."
"I say the best tech businesses have product and services."
When asked to define entrepreneurship in one word: "Hustle."
"Stop. And you need to go and rent a car... And pick it up and then go to someone that needs it and deliver it... That is day one of your business."
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